Nature of opportunities - creating them versus discovering them
You can either discover an opportunity that already exists (but has not been explored before) or create an opportunity. As an entrepreneur, your idea could fall into either of these two categories. The success of your startup and idea will depend entirely on how you execute your idea and not really on what type of opportunity it is. But understanding what type your idea falls into will definitely aid you in the way you execute it.
A discovered idea is independent of an entrepreneur. It is widely available in the market for anyone to pick up and execute. It is quickly, very quickly, imitable by the others in the marketplace. So if your idea falls into the ‘discovered’ category, you would need to really ensure that you are quick to market and have the right and deep skill sets and resources you need to gain a first entrant/leader position. Speed is the essence with such ideas.
A created idea is indigenous to the entrepreneur. He/she dreams up the idea and its execution will totally depend on how he/she develops it. These ideas are not easily imitable and they frequently change form and factor during their execution. The motivation level and the entrepreneur involvement is what will make these ideas successful or otherwise.
Crossing the entrepreneur chasm
So you have an idea. You even have access to some funds to see you through the uncertain times ahead. But how exactly do you go from idea to startup?
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